#ShoheiOhtani #Baseball #SportsMarketing
nypost.com
Sho Me The Money: Dodgers superstar shatters record for off the field...
There was a time -- not long ago -- when baseball believed it understood its place in the modern sports economy. The sport was a regional game masquerading as a national pastime, rich in history, but lagging in marketing muscle.
#FIFA #WorldCup #SportsMarketing
sports.yahoo.com
Adverts to be shown during World Cup water breaks after Fifa approval
Football's global governing body, Fifa, has given broadcasters the green light to air advertisements during the mandatory water breaks at this summer's World Cup, a decision that marries player welfare with commercial opportunity.
#SportsMarketing #EntertainmentIndustry #EpsteinFiles
www.businessinsider.com
Read the memo: Talent agent Casey Wasserman tells staff he's selling his company after Epstein files fallout
Casey Wasserman is selling his high-profile sports marketing and talent agency after his correspondence with Ghislaine Maxwell surfaced in the Epstein files.
#FemaleAthletes #CocoGauff #SportsMarketing
www.nytimes.com
Eileen Gu: The Winter Olympian who earns $23m a year -- but just $100k of it from her sport
An outlier lies among the list of Forbes' 2025 world's highest-paid female athletes.
Tennis star Coco Gauff tops the list, earning an estimated $33 million, followed by her peers Aryna Sabalenka ($30m) and Iga Swiatek ($25.
